Site :: www.southamptonswimschool.com
Client :: Southampton Swim School
Project :: Website Design and Build, Logo Design
Brief :: Southampton Swim School required a website to increase their class bookings. The focus of the site was primarily parent and child swimming lessons. We were asked to design a logo and site that appealed both to parents, and to children.
Due to the amount of businesses operating in the local sector, the Southampton Swim School website had to stand out. The rapid page load time was key to retaining users, while the child friendly logo and graphic design appealed to parents and children alike.
With changing lesson prices and choices, the website CMS allows for simple changes to be made easily and quickly. The backbone of the website has been made future-proof with built-in support for a shopping cart and online booking should they be required at a later date.
Specification:
- Content Management System - easily change current and upload new services and news articles. CMS provides the basis for optional expansion to online booking and e-commerce solution.
- Google Analytics and Conversion tracking integration – Allows tracking of website visitors and optimisation of Google Adword campaigns.